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What's the Difference Between CC and BCC in Email?
Understanding Email RecipientsIn email communication, understanding the roles of different recipient..
A Guide to Email Delivery Tracking
Email Tracking: What It Is and How It WorksEmail tracking is a technique used to monitor the deliver..
Why not to use no reply emails or email addresses?
Using a no-reply email address in email marketing can negatively impact customer engagement and bran..
How to Effectively Deploy and Create Email Buttons
Effectively deploying email buttons in your email marketing strategy can significantly enhance user ..
The Link Between Email Marketing and Google Ads
Integrating email marketing and Google Ads harnesses the power of both platforms, creating a cohesiv..
A Comprehensive Guide to Email Drip Campaigns
What is an Email Drip Campaign?An email drip campaign is a strategic approach in email marketing whe..
Find the Right Email Cadence for Your Marketing Campaign
What is Email Cadence and Why is it Important?Email cadence refers to the timing and frequency of em..
Comparing Plain Text vs HTML for Emails
What are the differences between plain text and HTML emails?The primary difference between plain tex..
Are Email Addresses Case Sensitive?
What is an email address and its case sensitivity?An email address is a unique identifier for an ema..
A Guide to Simple Mail Transfer Protocol (SMTP Servers) for Email Marketers
What is an SMTP server?An SMTP server, standing for Simple Mail Transfer Protocol server, is a criti..